Projects

Stack of black industrial cases with 'Call of Duty' logos. One open case showing a contained hologram displaying a red butterfly.
A Wall of interlocking black industrial cases with 'Call of Duty' logos.

Activision

In collaboration with WØRKS Studio, we developed the concept for Call of Duty NEXT 2025, the annual event where players, pros, and creators experience the franchise’s newest release.

Following the themes of Black Ops 7, the piece served as both an invitation and a social-driven storytelling tool, appearing across content leading up to the event.

Each kit featured a locked interactive electrochemical privacy layer that revealed a custom hologram displaying a red butterfly suspended in motion.

Counterpart produced and fulfilled 275 kits, shipped internationally to recipients around the world.

Sculptures of stacked rocks arranged in a tower on a flat surface against a neutral background.
A modern stainless steel sink with a high-arc faucet installed on a beige textured countertop, with a ribbed gray backsplash behind it.

Nature of Things

In collaboration with Highness, we sculpted stone cairns and custom fixtures for the New York City relaunch of Nature of Things. The installation transformed the venue into a quiet, natural landscape and invited guests to experience the skincare collection.

Each form was carved from lightweight foam and hand-finished to resemble limestone. The pieces functioned as product displays, photo moments, and visual anchors throughout the event, appearing across social content and press coverage.

Interior of a clothing store with a large photo display on the wall and a ceiling installation of a grid of hanging shoelaces
Close-up rendering of a ceiling with a grid of suspended shoelaces.

New Balance Retail

We partnered with the New Balance retail team and Mirror NYC to design + produce a system for a modular suspended shoelace ceiling to be installed in retail locations globally. We fabricated and installed prototypes at the Boston Newbury Street and LA Southcoast Plaza stores, and created a fabrication manual for international retail stores to hire fabricators locally.

Two large Vaseline ProVITAB3 serums, one in a red tube and one in a gold tube, displayed with floral arrangements and a white wooden chair in a decorated outdoor setting, possibly for a promotional event.

Unilever Vaseline

Oversized Vaseline bottles for Unilever in collaboration with Mirror NYC. Designed to stand out for photo ops, while matching the product details exactly. Finished with precision and built for durability across a national outdoor tour.

A silver metal briefcase labeled "Boost Contancer Mission-CR5" with mechanical hinges, latches, and a small triangular patch, sitting on a plain white surface.
Blue illuminated hologram of the Adidas logo with the Adidas name, surrounded by text including 'CSR', 'BOAST IN SPACE', and 'DIVERSITY', with lines creating a 3D effect.

Adidas

Custom aluminum boxes for Adidas UB20 sneaker seeding kits. Each box included a pop up hologram, infinity mirror panel, custom milled latches, and embedded electronics. Shipped to Tokyo, London, Paris, Panama City, LA and New York.